Unlocking the Apparel Sourcing Process in USA: A Comprehensive Guide by Saraogi Super Sales Pvt. Ltd.

The apparel industry comprises several different components working together to produce the fashion products we love so dearly.
The apparel sourcing process entails everything from strategically picking the correct materials and managing logistics to distributing the outfit. Achieving successful apparel sourcing in the USA requires a solid understanding of these aspects as well as meticulous industry research
Whether your company is well-established or just a local player, this blog will serve as a comprehensive guide for the five distinctive steps you need to know for apparel sourcing in the USA.

Quick Overview of the Apparel Sourcing Process in the USA

Each company has its own unique apparel sourcing process, which will be determined by:

  • The size of the company
  • The company’s distribution network
  • Their tie-ups with suppliers
  • The sturdiness of the supply chain

Five Steps Involved in the Apparel Sourcing Process in the USA

Let’s explore the five steps involved in the process of apparel textile sourcing in the USA.

1. Selecting the Right Material
The company must first select the fabric and texture most suitable for the garment. This decision will be determined by the style and design of the outfit. Sourcing this material typically plays a significant part in the apparel sourcing process and is quite time-consuming and capital-intensive.
The company must also decide on whether they want buttons or zippers on the outfit. These parts can be sourced by manufacturers from domestic suppliers or shipped from overseas.

2. Supplier Selection
The second stage involves selecting the right supplier. Brands must evaluate their options and pick suppliers based on various factors, such as quality, budget, ability to meet deadlines, and the supplier’s expertise in the industry.

3. Sample Production
Once a company has zeroed in on its preferred supplier, the next step is creating sample outfits. These are usually testers that are specifically produced to assess the quality of the product before bulk ordering them.
If the samples meet the quality requirements, the manufacturer can then go ahead and mass-produce the outfit.

4. Planning and Production

Planning involves finalizing the following:

  • The total quantity of products to be manufactured
  • The delivery timeline
  • Negotiating the price
  • Establishing quality control policies
  • Clarifying defective dispute policies
  • Other relevant contractual details

When these details are ironed out, the manufacturer can start production. The manufacturing process can either occur in America or overseas to save labour costs. After production, be sure to check the final stock for any defects by testing random samples.

5. Sales and Distribution
The focus now shifts to distributing this new apparel to domestic and international retail partners. To promote sales, the brand can create unique advertisements and marketing campaigns to get customers excited about the new product.
The company can also promote these products on their online platforms to increase sales. Sales and distribution are vital since they’re how customers get to know the brand and its products better.
If customers like the product, the company can place an order for further production of the clothes to meet demand.

Decoding the Apparel Sourcing Process in the USA
Choosing an apparel supplier can be demanding and time-consuming. By following this guide, you can get a better insight into the complexities of the apparel sourcing process in the USA.
If you are looking to partner with a trusted apparel supplier, visit Saraogi Super Sales, a merchant exporter and garment-buying house in India with 16 years of industry experience.

We are an Indian-based garment-buying company exporting ready-made garments to retailers worldwide, including countries like the USA, Canada, and the UAE.
Visit our website to learn more

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